digital marketing intern desa park city

digital marketing intern desa park city

Department Overview

Our Digital Marketing team is working on the forefront of our business model by providing high value-adding consulting to our clients on a daily basis. The Marketing team plans, creates and manages advertising campaigns for all our clients. The goal of the Marketing team is to acquire, activate and retain users of our clients in the most effective and efficient way.

Role

Within the Digital Marketing Department, we have specialty teams focused on Google advertising (Paid Search, Display, Mobile, Video and Shopping), Facebook advertising (Paid Social on Facebook and Instagram), and CRM (Email, Direct and Lifecylce Marketing). The role will be focusing on one of the three (Google, Facebook, CRM) specialties during the course of the internship.

You will explore & learn:

  • Support the project leader to overview various marketing activities, including: campaign management, paid search, social ads, and email marketing
  • Set up and execute on awareness, user acquisition, and retention strategies to reach ambitious conversion targets
  • Monitor performance marketing effectiveness, give actionable recommendations and report directly to the project manager
  • Work closely with the account management, creative and product team and coordinate your activities for cost-effective campaigns
  • Focus on the continuous performance improvement of all marketing activities
  • Stay up-to-date with the latest trends, opportunities, and learnings in digital marketing

The Requirements

  • You love working with data and aim for continuous optimisation with focus on ROI
  • You are detail-oriented, metric and results driven, with very strong analytical skills
  • You already have been exposed to online or digital marketing, and maybe even a first proven track record in delivering marketing results
  • You have gained exposure to online marketing platforms like Google Adwords, Facebook Ads and Business Manager, Campaign Monitor, Mailchimp, CleverReach, etc.
  • You have worked with web analytics tools, such as Google Analytics, Omniture and/or ClickTale
  • You have the ability to work under pressure and on tight deadlines in a fast-moving environment